AWS NFL #STATHAT
AWS HELPS BUSINESSES TURN DATA INTO INSIGHTS. AND THROUGH ITS PARTNERSHIP WITH THE NFL, IT DOES THE SAME FOR EVERY PLAY ON THE FIELD.
SO WE TURNED “STAT THAT” INTO MORE THAN A FOOTBALL PHRASE.
A CAMPAIGN THAT SHOWED HOW AWS CAN FIND THE DATA BEHIND THE IMPRESSIVE, ON THE FIELD AND FAR BEYOND IT.
Agency: BSSP Sausalito
Client: Amazon AWS & NFL
Role: Creative & Art Director & Designer
RECOGINITION:
Shots.net
“AWS AND THE NFL STAT THAT
IN NEW CAMPAIGN”
SHOTSAND FANS STARTED TO USE
#STATTHAT IN SOCIAL
DURING SPORTS PODCASTS (1:29)
DURING THE GAMES
DURING SPORTS PODCASTS (1:29)
DURING THE GAMES
DURING OTHER GAMES
EVEN HATERS PROMOTED OUR #STATTHAT
VISUAL IDENTITY
MERCH
