AWS NFL #STATHAT
Amazon Web Services helps businesses all over the world with technical solutions and insights. They also have a partnership with the NFL to calculate stats on every play.
To show businesses what AWS can do, we launched a campaign that highlighted the most impressive plays and imagined if Stat That became a phrase that extended beyond the field.
To show businesses what AWS can do, we launched a campaign that highlighted the most impressive plays and imagined if Stat That became a phrase that extended beyond the field.
Agency: BSSP Sausalito
Client: Amazon AWS & NFL
Role: Creative & Art Director & Designer
RECOGINITION:
Shots.net
“AWS AND THE NFL STAT THAT
IN NEW CAMPAIGN”
SHOTSAND FANS STARTED TO USE
#STATTHAT IN SOCIAL
DURING SPORTS PODCASTS (1:29)
DURING THE GAMES
DURING SPORTS PODCASTS (1:29)
DURING THE GAMES
DURING OTHER GAMES
EVEN HATERS PROMOTED OUR #STATTHAT
VISUAL IDENTITY
MERCH
